In business, entrepreneurs encounter a wide array of clients. While many client experiences will be positive, there will also be tough ones who challenge your typical ways of doing business and push you to grow for the better.

From scheduling check‑ins to getting a better understanding of their previous experiences with business, there are many ways to approach a situation with a difficult client.

As a Forbes Business Council Member, Natasha Cox was invited to share her perspective on managing tricky clients. Here it is:

Build A Relationship Beyond Emails

Take time to meet your clients in person, schedule video calls or even make a casual phone call to check in. Building personal connections helps diffuse tension, build trust and create a collaborative environment where the customer feels heard and valued, which is key for a positive experience and a successful outcome. – Avani Services CEO & Owner of Avani Services